Chipotle, the international burrito chain, has teamed up with Flexa to allow U.S. customers to pay with their food orders using digital currency.
Customers will be able to use bitcoin (BTC), ether (ETH) and Solana’s SOL after downloading the Gemini or SPEDN app. The Flexa platform supports a whopping 98 digital currencies.
“We are constantly exploring innovation that will enhance our guest experience, and that includes now accepting digital currency payments with Flexa in Chipotle’s US restaurants,” Curt Garner, chief technology officer at Chipotle, said in a statement to CNET.
More and more chains are getting down with crypto.
In March, fast-food chain Shake Shack launched a promotion to reward some customers with Bitcoin. Those who used a Cash App Cash Card and its Cash Boost rewards program receive a 15% refund paid in Bitcoin.
“We’re always working on innovative ways to help our fans get their Shake Shack, however and whenever they want it.” Shake Shack chief marketing officer Jay Livingston told Nationa’s Restaurant News in an email. “Our Bitcoin rewards test on Cash App is an exciting way for us to learn about our guests and how they want to use cryptocurrency. As we think about the long-term roadmap for Shake Shack, we see opportunities to continue growing and developing these types of digital offerings to provide guests with a frictionless, more personalized experience.”
Guac is about 0.000088 bitcoin, is that ok?
— Chipotle (@ChipotleTweets) June 3, 2022
More info on paying: download a @FlexaHQ-enabled app or visit https://t.co/BaFGEGornF https://t.co/pvAm8K9eWX
In January, Cincinnati-based sports restaurant chain Wings and Rings began accepting the $40,000 franchising fees to be paid in Bitcoin.
“I believe over the next five years you’ll certainly see a lot more experimentation [with cryptocurrency], and that’s part of the reason why we wanted to wade in and not wait,” Thomas Flaherty, Wings and Rings chief development officer, told the publication. “I don’t expect we’ll be going to Starbucks and paying with Bitcoin in the next five years on a regular basis, but 10 years from now? Probably.”
Starbucks also recently announced plans to enter the web3 space by launching its very own NFT collection.